What They Wanted
U. Personal Training was originally referred to Hive Media Group to manage their organic social media, and our partnership has since grown into a 2+ year collaboration spanning website design and branding as well.
From the outset, U. Personal Training came to us with three clear growth objectives: build a distinctive brand identity and social presence from the ground up, grow their member base, and expand their trainer roster to keep pace with client demand.
What We Delivered
Over the course of the partnership, we’ve not only delivered on those original goals but helped guide U into a new era – refining their strategy, evolving their brand, and reaching new audiences along the way.
The Results
Across 12 months, we delivered:
– Increase in followers across FB, Instagram and TikTok.
– 140% increase in average Facebook engagement
– 214% increase in Instagram account views
– 154% increase in Instagram post interactions
– 278% increase in Reel interactions + 230% increase in views
– TikTok: 467% increase in interactions