What (and who) makes us the bees knees

The story kicks off with a classic quarter-life crisis

It was 2020, the year of lockdown and self-reflection for many of us. After a solid decade in the media game, working across a range of different clients in the big smoke, I had transitioned into a job I wasn’t enjoying and I knew I had to make a change.

Amidst the chaos lockdown, the economic downturn and apocalyptic vibes, I took the plunge and dived into the world of business. Why, you ask? Because nothing lights me up more than helping people. And where do we shine brightest? Partnering up with businesses, shaking up their strategies, brainstorming next-level ideas, getting bold with creativity, and executing a marketing masterplan to bring them closer to their goal.

The name 'Hive' is more than just a buzzword;

It’s a nod to the whole interconnected ecosystem that fuels our work ethic, our business vision and the importance of marketing to a business.

Fast forward four years, and we’ve built an incredibly talented team who are taking this vision to new heights and we have had the pleasure of working on a huge variety of service based businesses in Western Sydney.

We’re not just an agency, we’re your partners in crime, your secret weapon for navigating the digital marketing world.

Without further adieu, let me introduce you to the people that make our agency the bees knees.

– Alyce, Director, Hive Media Group.

  • Alyce

    Head of Growth

  • We'll work together on

    The very beginning phase which includes understanding your business goals & challenges, then formulating a plan to help you get to where you want to be.

  • The way to win me over is with

    Food. Or a good joke.

  • I can’t stand it when

    Siri doesn’t answer my questions.

  • I’m low key obsessed with

    Greyhounds.

  • My career highlight would be

    Being a finalist and attending the ACRA’s for Best New Comer To Radio.

  • Best piece of marketing advice

    It’s not about you. It’s about your prospective customer. Always make your marketing about them.

  • Brooke

    Senior Digital Content Manager

  • We'll work together on

    Creating bangin’ brand identities, stunnin’ sites, and bomb diggity digital marketing.

  • The way to win me over is with

    Good music recommendations and / or excessive dog talk.

  • I can’t stand it when

    My shoe size is out of stock.

  • I’m low key obsessed with

    Thrifting my worries away.

  • My career highlight would be

    Winning a Sydney Design Award (and beating Qantas), or having one of my logo designs published in the annual LogoLounge book.

  • Best piece of marketing advice

    Adapt or die.

  • Despina

    Account Manager

  • We'll work together on

    Acing your social media plans, copywriting, content creation and a bit of strategy work to kick your marketing goals out of the park!

  • The way to win me over is with

    Food or a good book recommendation (thrillers are my jam).

  • I can’t stand it when

    People chew too loudly… it’s not just me, right?

  • I’m low key obsessed with

    Tay Tay, books and drinking my coffee in peace.

  • My career highlight would be

    Being a guest writer for Mamamia.

  • Best piece of marketing advice

    Find out what your competitors are doing… and do it better! Oh, and don’t be scared to try new things.

  • Jess

    Digital Content Manager

  • We'll work together on

    Everything from your social media, strategy, copywriting, content creation, design and more.

  • The way to win me over is with

    You talk to me about natural health & wellness. Bonus points if it’s about neuroscience 🤓

  • I can’t stand it when

    People walk slowly. Ain’t nobody got time for that.

  • I’m low key obsessed with

    Cats and the beach, not to be confused with cats at the beach.

  • My career highlight would be

    Working with brands that make a difference. I worked on a campaign for the Tourette Syndrome Association of Australia which was super rewarding.

  • Best piece of marketing advice

    Storytelling is a powerful marketing tool that can be used to connect with customers on an emotional level, build trust and in turn drive sales.

  • Sally

    Implementation Executive

  • We'll work together on

    Getting to the heart of your business - what drives it and how a smart, well-executed digital marketing strategy will support and elevate your already impressive efforts.

  • The way to win me over is with

    You had me at “here's a coffee for you”. Swoon.

  • I can’t stand it when

    I see road rage. It’s baffling and such an unnecessary waste of energy.

  • I’m low key obsessed with

    True crime (can I say that?!) - the insanity of it all is endlessly intriguing.

  • My career highlight would be

    Leading operations for a franchise business from its infancy, I built hundreds of workflows and standards, which laid the foundations for how the company operated. The best part though? Working closely with franchisees; I have immense appreciation for small business owners and their unmatched determination and grit.

  • Best piece of marketing advice

    Behind every stat, piece of content, or campaign, there’s a real human (just like you!) who wants to feel inspired, entertained, or informed. Know your audience, understand their needs, and craft your marketing to connect with them personally.

  • Jesse

    Paid Ads Manager

  • We'll work together on

    Creating awesome Google Ads & Social Media Ads that drive high converting traffic to your business, skyrocketing your leads or sales

  • The way to win me over is with

    Crypto conversations or Ads strategies.

  • I can’t stand it when

    I hear new slang words that make me feel old...

  • I’m low key obsessed with

    Funny looking animals like llamas and cows.

  • My career highlight would be

    Getting a 12 ROAS on one of my first Shopping campaigns for an outdoors niche company.

  • Best piece of marketing advice

    Have an offer people feel stupid saying no to.

  • Billy

    Photographer & Videographer

  • We'll work together on

    Helping capture the essence of you and your brand in the most authentic and engaging way possible.

  • The way to win me over is with

    Definitely a good feed.

  • I can’t stand it when

    I hear my alarm sound in public, it activates my fight or flight response.

  • I’m low key obsessed with

    The night sky.

  • My career highlight would be

    Being Director of Photography on a documentary film set in Indonesia.

  • Best piece of marketing advice

    Understand exactly what it is you do best and promote the hell out of it.

  • Grace

    Digital Marketing Coordinator

  • We'll work together on

    Ensuring timely and accurate content scheduling and managing your social media community.

  • The way to win me over is with

    Food and a good book.

  • I can’t stand it when

    I’m in overwhelmingly loud environments.

  • I’m low key obsessed with

    Watching videos of cute / funny cats and dogs.

  • My career highlight would be

    Developed animated instructional videos for children and out-of-school adults on a Government project.

  • Best piece of marketing advice

    Know your audience and tailor your content accordingly.

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